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Displaying episodes 1 - 30 of 191 in total

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200. Kevan Lee on part-time advisory work, mentorship, equity compensation, and more

/ 54:00/E200

199. The three core ways to get more consulting clients

/ 18:52/E202

198. Lowering the barrier for email

/ 06:37/E201

197. How to put your advisory clients at the epicentre of your business

/ 19:43/E200

196. Iteration and innovation is the only way

/ 11:13/E199

195. Selling confidence

/ 10:32/E198

194. How to avoid the "employee" trap as a fractional CXO

/ 22:13/E197

193. Two ways to think about positioning

/ 07:45/E196

192. Why I don't position myself as a fractional CMO

/ 14:20/E195

191. Noticing your quiet inner voice (and what to do about it)

/ 11:18/E194

190. Analyzing where my advisory clients come from (a general vs. niche business comparison)

/ 21:57/E193

189. What to do if nobody is buying your productized services

/ 12:53/E192

188. Predicting the future of in-house and outsourced hybrid marketing teams

/ 14:48/E191

187. Why you may want to offer multiple price options

/ 09:51/E189

186. What to do when clients don't take your advice

/ 07:21/E188

185. Twitter growth strategies and memes-as-marketing with Dagobert Renouf

/ 51:56/E187

184. "In order to do this right..."

/ 02:35/E184

183. Why I'm allowing myself to stop publishing daily

/ 20:34/E185

182. Customer surplus and price to value ratio

/ 08:03/E184

181. "What if my marketing budget doesn't allow me to implement your advice?"

/ 10:27/E183

180. How narrowly should you niche when starting out as a consultant?

/ 14:28/E180

179. How to properly categorize your products and service

/ 13:52/E179

178. The relationship between hourly and commodity work

/ 07:53/E178

177. The right amount of work

/ 07:26/E177

176. The story of the car detailer

/ 05:55/E176

175. The problem with generalist positioning

/ 15:03/E175

174. Cleaning up

/ 07:32/E174

173. Are your prices negotiable?

/ 07:31/E173

172. How to publish more consistently

/ 03:41/E172

171. Time for yourself

/ 10:52/E170
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